Privacy Policy – Elizabeth Kate Bridal

Last Updated: February 2026

Website: www.elizabethkatebridal.co.uk

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Elizabeth Kate Bridal (“we,” “us,” “our”) is committed to protecting your privacy and personal data. This policy explains what information we collect, how we use it, how we keep it safe, and your rights under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

This policy applies when you use our website, book an appointment, or otherwise interact with our services. We may update this policy from time to time; significant changes will be notified on our website or via email.

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Data Controller: Elizabeth Kate Bridal is the data controller responsible for your personal information.

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1. Information We Collect

We collect personal information when you interact with us, including:

a) Appointment Booking:

• Name, phone number, and email address.

• This helps us confirm your appointment, send reminders, and provide a personalised bridal experience.

b) Marketing & Updates (with explicit consent):

• Email address to send information about new collections, trunk shows, promotions, and special offers.

• Marketing communications are only sent if you explicitly opt in. You can unsubscribe at any time via the link in emails or by contacting us directly.

c) Photography (with consent):

• Photos taken during appointments for promotional or portfolio purposes, only if you consent.

• Consent may be withdrawn at any time.

d) Website Use & Cookies:

• Non-identifiable information may be collected via cookies and similar technologies to improve your browsing experience, analyse website traffic, and personalise content.

• You can manage or opt out of cookies via your browser settings. For full details, see our [Cookie Policy].

Note: Our services are not directed at children under 16, and we do not knowingly collect personal data from children without parental consent.

 

2. Lawful Basis for Processing

We process personal data under the following lawful bases:

• Contract Performance: To provide appointment booking and styling services.

• Consent: For marketing communications, photography, or other optional services where you explicitly agree.

• Legitimate Interests: To improve our services, respond to enquiries, and operate our business efficiently (excluding marketing emails, which rely on explicit consent). We balance these interests against your rights and freedoms.

 

3. How We Use Your Information

We use your personal data to:

• Book and manage appointments

• Send confirmations, reminders, and follow-up communications

• Provide a personalised bridal styling experience

• Share marketing updates and offers if you have explicitly opted in

• Respond to enquiries and customer service requests

• Comply with legal obligations

 

4. How Long We Keep Your Data

We retain personal data only as long as necessary for the purposes collected:

• Appointment data: Up to 3 years after your last appointment

• Marketing data: Until you unsubscribe or request removal

• Appointment photos: Retained only with your consent, up to 3 years or until deletion is requested

• Legal/accounting records: Up to 7 years where required by law

 

5. Data Security

We take your privacy seriously and use strict security procedures, including:

• Secure storage of personal data

• Limiting access to authorised personnel only

• Technical measures such as encryption, firewalls, and secure storage to prevent accidental or unlawful destruction, loss, alteration, or unauthorised disclosure

 

6. Sharing Your Information

We do not sell or trade your personal data. We may share information only in limited circumstances:

• With trusted service providers assisting our business (e.g., email marketing platforms, appointment software) under strict confidentiality agreements

• To comply with legal obligations

• To protect our rights, property, or safety, or that of our customers or others

 

7. International Data Transfers

Your data is primarily stored and processed within the UK. If transferred outside the UK, we ensure compliance with data protection regulations using approved mechanisms such as adequacy decisions or Standard Contractual Clauses under UK GDPR.

 

8. Your Rights

Under UK GDPR, you have the right to:

• Access: Request a copy of your data

• Rectification: Correct inaccurate or incomplete data

• Erasure: Request deletion of your data in certain circumstances

• Restrict Processing: Limit how we use your data

• Data Portability: Receive a copy of your data in a machine-readable format

• Object: Object to processing for marketing or other purposes

• Withdraw Consent: Withdraw consent at any time

• Complain: Lodge a complaint about our data handling

We will respond to your request within one month, or up to three months for complex cases. We may need to verify your identity before processing your request.

To exercise any of these rights, please contact us using the details in Section 10.

 

9. Complaints Procedure

If you have concerns about our data handling, please contact us. We will:

• Acknowledge your complaint within 30 days (as required by law)

• Investigate promptly and without undue delay

• Keep you informed throughout the process

• Provide a full response and explanation

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk or call 0303 123 1113.

 

10. Contact Us

Elizabeth Kate Bridal
128 High Street, Crowle
Phone: 01724 645058
Email: hello@elizabethkatebridal.co.uk

 

11. Links to Other Websites

Our website may link to third-party websites. We are not responsible for their privacy practices. Please review the privacy policies of any external sites you visit.

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© Elizabeth Kate Bridal 2026. All rights reserved.

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COOKIE POLICY

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Last Updated: February 2026

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This Cookie Policy explains how Elizabeth Kate Bridal (www.elizabethkatebridal.co.uk) uses cookies and similar technologies on our website. It should be read alongside our Privacy Policy.

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1. WHAT ARE COOKIES?

Cookies are small text files stored on your device (computer, tablet, or mobile) when you visit a website. They help websites:

• Remember your preferences

• Improve your browsing experience

• Provide website functionality

Cookies cannot access other information on your device. Only the website that created the cookie can read it.

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2. WHY WE USE COOKIES

We use cookies to:

• Understand how visitors use our website

• Improve your user experience

• Provide website services and features

• Remember your preferences and settings

• Enable social media functionality

 

3. COOKIE CATEGORIES

We use the following types of cookies on our website:

Category                                                    Purpose                                                                                        Consent Required  

Strictly Necessary                                 Essential for website to function (security,                     No

                                                                       network management, accessibility).

                                                                       Example: Session ID

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Performance & Analytics                   Collect anonymous data to help improve our              Yes

                                                                       website. Example: Google Analytics

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Functional                                                 Enhance functionality or personalisation                      Yes

                                                                      (e.g., remembering preferences). Example:

                                                                       Language or appearance preferences

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New Cookie Exceptions (No Consent Required)

Under the Data Use and Access Act 2025, we may also use cookies without consent for:

• Fraud prevention and detection related to our services

• Limited statistical purposes (audience measurement, performance tracking)

• Appearance customization (e.g., font size, colour preferences)

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Cookie Duration:

• Session cookies: Expire when you close your browser

• Persistent cookies: Remain on your device until expiry or deletion

Note: All non-essential cookies are only set after you give explicit consent. You can withdraw or change your consent at any time (see Section 5).

 

How Long Cookies Last:

• Session cookies: Deleted when you close your browser

• Persistent cookies: May remain for days, months, or years until manually deleted or expired

• You can check individual cookie expiry dates in your browser settings

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4. THIRD-PARTY COOKIES

Some cookies are set by third-party services we use to provide functionality. We do not control these cookies. Please check their privacy policies for details:

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Provider                                                                                              Purpose                                                                                                  Privacy Policy

Google                                                                                                Analytics, Maps, search functionality, YouTube                    google.co.uk/policies/privacy

Facebook                                                                                          Social sharing and 'Like' features                                                facebook.com/about/privacy

Instagram                                                                                          Social media feed and sharing features                                  instagram.com/legal/privacy

Pinterest                                                                                             Social sharing features                                                                    pinterest.com/privacy-policy

Spotify                                                                                                 Music player and playlist features                                               spotify.com/legal/privacy-policy

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Important: Third-party cookies (especially from social media platforms) may track your browsing activity across multiple websites. We recommend reviewing their privacy policies and adjusting your privacy settings if desired.

 

5. MANAGING YOUR COOKIE CONSENT

Cookie Consent

When you first visit our website, a cookie banner will appear. You must take clear affirmative action to accept non-essential cookies (e.g., selecting your preferences via the banner). Simply continuing to browse does not constitute consent.

You have the equal right to reject cookies, and non-essential cookies will not be set unless you opt in.

We will never use 'cookie walls' or restrict access to our website if you refuse non-essential cookies.

Changing Your Preferences

You can withdraw or change your cookie consent at any time by adjusting your browser settings (delete, block, or manage cookies).

For guidance on managing cookies in your browser, visit: www.aboutcookies.org

Note: Disabling some cookies may affect website functionality, but strictly necessary cookies will continue to operate.

Recording Consent

We keep records of your cookie preferences, including timestamps and the version of the policy, to comply with UK regulations.

 

6. UPDATES TO THIS POLICY

We may update this Cookie Policy to reflect changes in technology, legislation, or website functionality. The last updated date will always be displayed. Please review this page periodically.

 

7. COMPLIANCE AND PENALTIES

This policy is designed to comply with:

• Privacy and Electronic Communications Regulations (PECR)

• UK GDPR

Non-compliance with PECR can result in fines of up to £17.5 million or 4% of global turnover, whichever is higher.

For more information, visit the UK ICO guidance on cookies.

 

8. CONTACT US

If you have questions about our use of cookies:

Elizabeth Kate Bridal

128 High Street, Crowle

Phone: 01724 645058

Email: hello@elizabethkatebridal.co.uk

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ACCESSIBILITY STATEMENT

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Last Updated: February 2026

Next Review: February 2027

Website: www.elizabethkatebridal.co.uk

Elizabeth Kate Bridal is committed to ensuring digital accessibility for all people, including those with disabilities. We strive to make our website and digital services usable by everyone, and we continually improve accessibility in line with UK law and international best practice.

Summary:

We aim to make all content accessible. If you encounter difficulties, please contact us for assistance or an alternative format. We acknowledge accessibility feedback within 2 business days and provide full responses or alternative formats within 5 business days.

 

1. CONFORMANCE STATUS

The Web Content Accessibility Guidelines (WCAG) 2.2 Level AA define international standards for web accessibility.

Elizabeth Kate Bridal is partially conformant with WCAG 2.2 Level AA.

Partially conformant means that some parts of the content do not yet fully conform to the accessibility standard, but we are actively working toward full conformance.

Legal Basis: This statement is in accordance with the UK Equality Act 2010 and The Public Sector Bodies (Websites and Mobile Applications) Accessibility Regulations 2018.

 

2. SCOPE OF THIS STATEMENT

This statement applies to the Elizabeth Kate Bridal website at www.elizabethkatebridal.co.uk. We do not currently operate a mobile application.

This includes all digital content and services provided by Elizabeth Kate Bridal:

• Website pages and features

• Downloadable documents (PDFs)

• Emails and newsletters

• Any other digital services hosted on our domain

 

3. MEASURES TO SUPPORT ACCESSIBILITY

We take the following measures to ensure accessibility:

• Incorporating accessibility into our mission statement and website design principles

• Assigning clear accessibility goals and responsibilities to our team

• Providing ongoing accessibility training for our team

• Including people with disabilities in design and testing where possible

• Regularly reviewing and testing our website for accessibility compliance

 

4. WCAG 2.2 LEVEL AA REQUIREMENTS

WCAG 2.2 introduces new success criteria that we are actively working to implement, including:

• Focus Visible (Enhanced): Improved visibility for keyboard navigation focus indicators

• Target Size (Minimum): Touch targets of at least 24x24 pixels for mobile users

• Dragging Movements: Alternatives provided for drag-and-drop functionality

• Consistent Help: Help mechanisms in consistent locations across pages

• Redundant Entry: Reduced need to re-enter information during a session

• Accessible Authentication: Login processes accessible without cognitive tests

 

5. KNOWN ACCESSIBILITY BARRIERS

We are aware of some limitations:

• Some images may lack appropriate alternative text (making them unreadable to screen readers)

• Embedded third-party content (e.g., social media feeds, videos) may not be fully accessible

• Certain colour contrast ratios may not meet WCAG 2.2 Level AA standards (making text difficult to read for users with visual impairments)

• Some interactive elements may not be fully keyboard accessible (requiring a mouse to use)

We are working to resolve these issues and achieve full conformance.

Disproportionate Burden: At this time, we have not identified any accessibility improvements that would represent a disproportionate burden to implement.

 

6. PLANNED IMPROVEMENTS

Our accessibility roadmap includes:

• Q2 2026: Audit all images and add descriptive alt text

• Q2 2026: Review and improve colour contrast across the website

• Q3 2026: Enhance keyboard navigation and focus indicators

• Q3 2026: Improve touch target sizing for mobile users

• Q4 2026: Complete WCAG 2.2 Level AA conformance testing and certification

 

7. FEEDBACK AND CONTACT

We welcome your feedback on accessibility. If you encounter barriers or have suggestions, contact us:

Elizabeth Kate Bridal

128 High Street, Crowle

Phone: 01724 645058

Email: hello@elizabethkatebridal.co.uk

We aim to acknowledge your feedback within 2 business days and provide a full response or alternative format within 5 business days (or sooner for urgent requests).

 

8. ALTERNATIVE ACCESS METHODS

If you find content inaccessible, we will provide information in alternative formats, including:

• Large print

• Audio versions

• Accessible PDFs

• Email or telephone

• Screen-reader compatible formats

Please specify your requirements when contacting us.

 

9. TESTING AND EVALUATION

We assess accessibility through:

• Automated accessibility testing tools

• Manual keyboard-only navigation tests

• Screen reader and assistive technology testing

• Review against WCAG 2.2 Level AA criteria

We conduct ongoing accessibility reviews as part of our website maintenance.

Last Accessibility Review: February 2026

 

10. FORMAL COMPLAINTS

If you are not satisfied with our response to your accessibility feedback, you have the right to complain to:

Equality and Human Rights Commission (EHRC)

Website: www.equalityhumanrights.com

Telephone: 0808 800 0082

The EHRC is responsible for enforcing accessibility regulations in the UK.

 

11. TECHNICAL SPECIFICATIONS

Our website relies on the following technologies for accessibility:

• HTML5

• CSS3

• JavaScript

• WAI-ARIA (where implemented)

These technologies are relied upon for conformance with the accessibility standards used.

 

12. COMPATIBILITY WITH BROWSERS AND ASSISTIVE TECHNOLOGY

Our website is designed to be compatible with:

• Recent versions of major browsers (Chrome, Firefox, Safari, Edge)

• Common screen readers (JAWS, NVDA, VoiceOver)

• Browser zoom up to 200%

• Voice recognition software

Older browsers or assistive technologies may experience reduced functionality.

 

13. LIMITATIONS

Despite our best efforts:

• Third-party content (social media, embedded videos, maps) may not be fully accessible as it is outside our control

• Some PDFs or older images may not yet meet accessibility standards

If any content is inaccessible, please contact us for an alternative format.

 

14. APPROVAL AND REVIEW

This Accessibility Statement was created and approved by Elizabeth Kate Bridal management on 7 February 2026.

We review it at least annually or when significant website changes occur. Next scheduled review: February 2027.

 

© Elizabeth Kate Bridal 2026. All rights reserved.

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